Use cases / 02

Find the manual work hiding in plain sight.

Explore practical automation patterns by team. Every workflow keeps a defined role for people where judgment, approval or relationships matter.

Sales Connected

Qualify and route inbound leads

Manual today

A person reviews every form submission and researches each company.

Automated flow

Enrich the contact, assess fit, score intent, assign an owner and trigger the right response.

Human checkpoint

Sales reviews priority opportunities and overrides edge cases.

Sales Focused

Generate personalised follow-ups

Manual today

Reps rewrite similar follow-up emails after calls and enquiries.

Automated flow

Combine CRM context, interaction notes and approved messaging to prepare a relevant draft.

Human checkpoint

The account owner reviews and sends high-value outreach.

Marketing Connected

Turn campaign signals into actions

Manual today

Engagement data sits in separate platforms and is checked irregularly.

Automated flow

Monitor intent signals, update audience segments and create sales or nurture actions.

Human checkpoint

Marketing controls scoring rules and campaign strategy.

Operations Connected

Produce weekly operating reports

Manual today

Teams collect updates and rebuild the same spreadsheet every week.

Automated flow

Gather source data, check completeness, summarise changes and publish a consistent report.

Human checkpoint

An operator validates exceptions and adds business context.

Operations Advanced

Monitor operational exceptions

Manual today

Staff scan dashboards and inboxes to find problems that need attention.

Automated flow

Watch agreed signals, group anomalies, assign priority and alert the right owner with context.

Human checkpoint

The owner decides and resolves non-routine cases.

Finance Connected

Extract data from invoices

Manual today

Invoice details are manually entered and checked across systems.

Automated flow

Read incoming files, extract key fields, validate totals and route mismatches for review.

Human checkpoint

Finance approves exceptions and final posting rules.

Customer service Focused

Answer repeated customer questions

Manual today

Support agents repeatedly search the same knowledge and compose similar replies.

Automated flow

Retrieve approved information, draft a response and escalate sensitive or uncertain requests.

Human checkpoint

Agents review complex answers and own escalations.

HR Connected

Process employee onboarding

Manual today

HR coordinates forms, accounts, documents and reminders by email.

Automated flow

Collect details, create tasks, request access and remind owners when steps are late.

Human checkpoint

HR approves exceptions and welcomes the employee.

Ecommerce Advanced

Route ecommerce order exceptions

Manual today

Teams manually spot failed payments, address issues and risky orders.

Automated flow

Detect exceptions, collect context, apply routing rules and prepare customer communication.

Human checkpoint

Operations handles fraud, refunds and unusual cases.

Professional services Connected

Automate client onboarding

Manual today

Intake details, documents and project tasks arrive across forms and email.

Automated flow

Validate intake, create the workspace, request missing items and notify the delivery team.

Human checkpoint

The engagement lead confirms scope and relationship details.

Logistics Advanced

Process logistics documents

Manual today

Staff read emailed documents and re-enter shipment details into internal systems.

Automated flow

Classify the document, extract shipment fields, validate references and route discrepancies.

Human checkpoint

Specialists resolve mismatches and ambiguous documents.

Professional services Focused

Turn meetings into system updates

Manual today

Notes, actions and CRM updates are completed inconsistently after meetings.

Automated flow

Structure approved meeting notes, create tasks, update records and prepare follow-ups.

Human checkpoint

The meeting owner confirms sensitive actions before they are written.

Showing 12 of 12 workflows

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